Atelier Lumin Privacy Policy

Last updated: June 23, 2025

Atelier Lumin operates this store and website, including all related information, content, features, tools, products and services, in order to provide you, the customer, with a curated shopping experience (the “Services”). Atelier Lumin is powered by Shopify, which enables us to provide the Services to you. This Privacy Policy is a legal document that outlines how we collect, use, and disclose your personal information when you visit, use, or make a purchase or other transaction using the Services or otherwise communicate with us. Our Privacy Policy ensures legal compliance with applicable data privacy laws and sets forth our obligations regarding your personal data. If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy controls with respect to the collection, processing, and disclosure of your personal information.

Please read this Privacy Policy carefully. The website's privacy policy is regularly updated to reflect changes in data privacy laws and to inform users about their rights and how their data is handled. By using and accessing any of the Services, you acknowledge that you have read this Privacy Policy and understand the collection, use, and disclosure of your information as described in this Privacy Policy.

Introduction to Privacy

At Atelier Lumin, we recognize the importance of safeguarding your personal data and are dedicated to upholding the highest standards of privacy and security. Our privacy practices are designed to comply with all applicable data protection laws, including the General Data Protection Regulation (GDPR) and the California Consumer Privacy Act (CCPA). We collect personal data to provide, personalize, and improve our services, ensuring that your experience with our fine art prints and home decor offerings is both secure and tailored to your needs. Our commitment to transparency means you will always know how and why we collect personal data, and we strive to give you meaningful control over your information. By adhering to these principles, we aim to build trust and provide you with confidence in our data collection and privacy practices.

Personal Data and Information We Collect or Process

When we use the term “personal information,” we are referring to information that identifies or can reasonably be linked to you or another person. Personal information does not include information that is collected anonymously or that has been de-identified, so that it cannot identify or be reasonably linked to you. The data collected includes the following data types for the purposes described in this policy. We may collect or process the following categories of personal information, including inferences drawn from this personal information, depending on how you interact with the Services, where you live, and as permitted or required by applicable law:

Contact details including your name, postal address, billing address, shipping address, phone number, and email address.
Financial information including credit card, debit card, and financial account numbers, payment card information, financial account information, transaction details, form of payment, payment confirmation and other payment details.
Bank account information as needed for billing, payment processing, or financial verification.
Account information including your username, password, security questions, preferences and settings.
Transaction information including the items you view, put in your cart, add to your wishlist, or purchase, return, exchange or cancel and your past transactions.
Communications with us including the information you include in communications with us, for example, when sending a customer support inquiry.
Device information including information about your device, browser, or network connection, your IP address, and other unique identifiers.
Usage information including information regarding your interaction with the Services, including how and when you interact with or navigate the Services, as well as your search history.
Sensitive personal information such as biometric data, health information, or other data defined as sensitive under applicable laws, if provided or required.
Other data including additional information you provide voluntarily or that is collected through your interactions with our Services, which may be used to personalize your experience and improve our offerings.
Following data related to your engagement with personalized ads, sponsored content, and measurement of ad effectiveness.

This data collected is used as described in this privacy policy.

Personal Information Sources

We collect data and collect information from various sources. We may collect personal information from the following sources:

Directly from you including when you create an account, visit or use the Services, communicate with us, or otherwise provide us with your personal information;
Automatically through the Services including from your device when you use our products or services, visit our websites, or visit sites that integrate our services or ads, and through the use of cookies and similar technologies;
From our service providers including when we engage them to enable certain technology and when they collect or process your personal information on our behalf;
From our partners or other third parties.

Data Controllers and Processors

Atelier Lumin may act as both a data controller and a data processor, depending on the context of your interaction with our online services. As a data controller, we determine the purposes and means of processing your personal data, such as when you create an account, make a purchase, or communicate with us directly. In certain cases, we may also act as a data processor, handling personal data on behalf of our business partners or service providers, such as Shopify, in accordance with their instructions and applicable data protection laws. Our data protection officer oversees all data processing activities to ensure compliance with relevant regulations and to safeguard your personal data throughout its lifecycle.

Legal Basis for Processing

We process your personal data based on several legal grounds to ensure our activities are lawful, fair, and transparent. Our primary legal bases include legitimate interests—such as enhancing our services, preventing fraud, and maintaining the security of our online platform—and compliance with legal obligations that support the delivery of museum-quality fine art prints created with archival materials and sustainable practices. Where required by law, or where you have provided explicit consent, we process your personal data accordingly. We also use tools like Google Analytics to collect usage data and improve our online services, always in line with the Online Privacy Protection Act and other relevant privacy laws. Our processing of personal data is designed to respect your rights and to support the secure and efficient operation of our website.

How We Use Your Personal Information

We are processing personal data for the purposes described below, including handling orders, customer service, and any processes related to our returns policy for artwork and other eligible items. Depending on how you interact with us or which of the Services you use, we may use personal information for the following purposes:

Provide, Tailor, and Improve the Services. We use your personal information to provide you with the Services, including to perform our contract with you, to process your payments, to fulfill your orders, to remember your preferences and items you are interested in, to send notifications to you related to your account, to process purchases, returns, exchanges or other transactions, to create, maintain and otherwise manage your account, to arrange for shipping, to facilitate any returns and exchanges, to enable you to post reviews, and to create a customized shopping experience for you, such as recommending products related to your purchases or using insights from our fine art print size guide for choosing the right format and dimensions. This may include processing personal data to better tailor and improve the Services.
Marketing and Advertising. We use your personal information for marketing and promotional purposes, such as to send marketing, advertising and promotional communications by email, text message or postal mail, and to show you online advertisements for products or services on the Services or other websites, including based on items you previously have purchased or added to your cart and other activity on the Services. We use advertising services and may engage in interest based advertising to deliver personalized ads. We may also share personal data with advertising partners for these purposes.
Security and Fraud Prevention. We use your personal information to authenticate your account, to provide a secure payment and shopping experience, detect, investigate or take action regarding possible fraudulent, illegal, unsafe, or malicious activity, protect public safety, and to secure our services. We use automated systems to detect and prevent fraud. If you choose to use the Services and register an account, you are responsible for keeping your account credentials safe. We highly recommend that you do not share your username, password or other access details with anyone else.
Communicating with You. We use your personal information to provide you with customer support, to be responsive to you, to provide effective services to you and to maintain our business relationship with you.
Legal Reasons. We use your personal information to comply with applicable law or respond to valid legal process, including requests from law enforcement or government agencies, to investigate or participate in civil discovery, potential or actual litigation, or other adversarial legal proceedings, and to enforce or investigate potential violations of our terms or policies. We may also disclose personal data to comply with legal requirements.

Where required under UK GDPR, we rely on the following lawful bases to process your personal information:

Contract: to process your order, take payment, arrange delivery, manage returns and provide customer support.
Legal obligation: to keep accounting records, respond to lawful requests and meet regulatory requirements.
Legitimate interests: to improve our website, protect our business from fraud, understand how customers use our services and provide a secure shopping experience.
Consent: where required for optional marketing communications, cookies or similar technologies.

You can withdraw consent for marketing communications at any time by using the unsubscribe link in our emails or by contacting us.

How We Disclose Personal Information

In certain circumstances, we may share data, including your personal information, with third parties such as service providers for legitimate purposes subject to this Privacy Policy. Such circumstances may include:

With Shopify, vendors, and other service providers who perform services on our behalf (e.g. IT management, payment processing, data analytics, customer support, cloud storage, fulfillment, and shipping). These service providers process data on our behalf and are contractually obligated to protect your information.
With business and marketing partners to provide marketing services and advertise to you. For example, we use Shopify to support personalized advertising with third-party services based on your online activity with different merchants and websites. Our business and marketing partners will use your information in accordance with their own privacy notices. Depending on where you reside, you may have a right to direct us not to share information about you to show you targeted advertisements and marketing based on your online activity with different merchants and websites. You can exercise your rights to opt-out of those uses here.
When you direct, request us, or otherwise consent to our disclosure of certain information to third parties, such as to ship you products or through your use of social media widgets or login integrations.
With our affiliates or otherwise within our corporate group.
In connection with a business transaction such as a merger or bankruptcy, to comply with any applicable legal obligations (including to respond to subpoenas, court orders, or other legal process), to enforce any applicable terms of service or policies, and to protect or defend the Services, our rights, and the rights of our users or others.

All disclosures of personal data are made in accordance with the rights of the data subject under applicable law.

Data Minimization

At Atelier Lumin, we are committed to the principle of data minimization. This means we collect and process only the personal data necessary to fulfill our purposes, such as processing orders or providing customer support. We employ techniques like pseudonymization and anonymization to further protect your information and reduce the risk of unauthorized access. Our data retention periods are carefully determined to ensure we do not keep personal data longer than necessary. We also prioritize clear and plain language in our privacy notices and communications, making it easy for you to understand how your data is collected, used, and protected when you explore our curated collection of canvas prints and canvas wall art.

Relationship with Shopify

The Services are hosted by Shopify, which collects and processes personal information, including data generated from your interactions with our Services, in order to provide and improve the Services for you, such as when you browse our modern abstract wall art fine art prints collection. Information you submit to the Services will be transmitted to and shared with Shopify as well as third parties that may be located in countries other than where you reside, in order to provide and improve the Services for you. Please note that you may not have control over data that is shared with or copied by other online services, and we cannot guarantee the removal of such data from those platforms.

In addition, to help protect, grow, and improve our business, we use certain Shopify enhanced features that incorporate data and information obtained from your interactions with our Store, including when viewing framed abstract wall art designed to enhance interior décor, along with other merchants and with Shopify. To provide these enhanced features, Shopify may make use of personal information collected about your interactions with our store, along with other merchants, and with Shopify, and may also share data with other online services for analytics or advertising purposes. In these circumstances, Shopify is responsible for the processing of your personal information, including for responding to your requests to exercise your rights over use of your personal information for these purposes. To learn more about how Shopify uses your personal information and any rights you may have, you can visit the Shopify Consumer Privacy Policy. Depending on where you live, you may exercise certain rights with respect to your personal information here Shopify Privacy Portal Link.

Third Party Websites and Links

The Services may provide links to websites or other online platforms operated by third parties. Cookies and tracking technologies may be used to identify website users and collect internet protocol (IP) addresses when you interact with these third-party sites. If you follow links to sites not affiliated or controlled by us, you should review their privacy and security policies and other terms and conditions. We do not guarantee and are not responsible for the privacy or security of such sites, including the accuracy, completeness, or reliability of information found on these sites. Information you provide on public or semi-public venues, including information you share on third-party social networking platforms, may also be viewable by other users of the Services and/or users of those third-party platforms without limitation as to its use by us or by a third party. Our inclusion of such links does not, by itself, imply any endorsement of the content on such platforms or of their owners or operators, except as disclosed on the Services. Additionally, other data may be collected when users interact with third-party websites, which may include additional personal information or engagement data used to personalize services and improve user experience.

Children's Data

The Services comply with applicable data protection regulations and privacy law regarding children's data. They are not intended to be used by children, and we do not knowingly collect any personal information about children under the age of majority in your jurisdiction. If you are the parent or guardian of a child who has provided us with their personal information, you may contact us using the contact details set out below to request that it be deleted. As of the Effective Date of this Privacy Policy, we do not have actual knowledge that we “share” or “sell” (as those terms are defined in applicable law) personal information of individuals under 16 years of age.

Security and Retention of Your Information

Please be aware that no security measures are perfect or impenetrable, and we cannot guarantee “perfect security.” In addition, any information you send to us may not be secure while in transit. We recommend that you do not use unsecure channels to communicate sensitive or confidential information to us.

The retention period for your personal information depends on various factors, including whether we need the information to maintain your account, provide you with Services, comply with legal, regulatory, and other legal obligations, resolve disputes, or enforce other applicable contracts and policies. Additionally, data generated from your activity and interactions may be retained for analytics or service improvement purposes, and will be securely destroyed or anonymized after the applicable retention period ends.

Data Breach Notification and Response

Protecting your personal data is a top priority at Atelier Lumin. In the unlikely event of a data breach, we have established procedures to promptly notify affected individuals and relevant regulatory authorities, as required by law. Our data breach response plan is designed to quickly contain and assess any incident, minimize potential harm, and restore the security of our systems. We are committed to providing clear and timely information about any breaches that may impact your personal data, and we will cooperate fully with authorities to investigate and resolve such incidents. Our ongoing commitment to transparency and accountability ensures that you remain informed and protected at all times.

Your Rights and Choices

Depending on where you live, you may have some or all of the rights listed below in relation to your personal information as a data subject under applicable law. However, these rights are not absolute, may apply only in certain circumstances and, in some cases, we may decline your request as permitted by law.

Right to Access / Know. You may have a right to request access to personal information that we hold about you.
Right to Delete. You may have a right to request that we delete personal information we maintain about you.
Right to Correct. You may have a right to request that we correct inaccurate personal information we maintain about you.
Right of Portability. You may have a right to receive a copy of the personal information we hold about you and to request that we transfer it to a third party, in certain circumstances and with certain exceptions.
Right to Opt out of Sale or Sharing for Targeted Advertising. Depending on where you reside, you may have a right to opt out of the “sale” or “share” of your personal information or to opt out of the processing of your personal information for purposes considered to be “targeted advertising”, as defined in applicable privacy laws. You can exercise your rights to opt-out of those uses here. Please note that if you visit our website with the Global Privacy Control opt-out preference signal enabled, depending on where you are, we will automatically treat this as a request to opt-out for the device and browser that you use to visit the website. If we are able to associate the device sending the signal to a Shopify account, we will apply the opt out request to the account as well. To learn more about Global Privacy Control, you can visit https://globalprivacycontrol.org/. Other than the Global Privacy Control, we do not recognize other “Do Not Track” signals that may be sent from your web browser or device.
Managing Communication Preferences. We may send you promotional emails, and you may opt out of receiving these at any time by using the unsubscribe option displayed in our emails to you. If you opt out, we may still send you non-promotional emails, such as those about your account or orders that you have made.
California Residents: If you are a California resident, you have specific rights under the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA), including the right to know what personal information is collected, used, disclosed, or sold, the right to request deletion of your personal information, the right to opt out of the sale or sharing of your personal information, and the right to non-discrimination for exercising your privacy rights.

If you reside in the UK or European Economic Area, and subject to exceptions and limitations provided by local law, you may exercise the following rights in addition to the rights outlined above:

Objection to Processing and Restriction of Processing: You may have the right to ask us to stop or restrict our processing of personal information for certain purposes.
Withdrawal of Consent: Where we rely on consent to process your personal information, you have the right to withdraw this consent. If you withdraw your consent, this will not affect the lawfulness of any processing based on your consent before its withdrawal.

You may exercise any of these rights where indicated on the Services or by contacting us using the contact details provided below. To learn more about how Shopify uses your personal information and any rights you may have, including rights related to data processed by Shopify, you can visit https://privacy.shopify.com/en.

We will not discriminate against you for exercising any of these rights. We may need to verify your identity before we can process your requests, as permitted or required under applicable law. In accordance with applicable laws, you may designate an authorized agent to make requests on your behalf to exercise your rights. Before accepting such a request from an agent, we will require that the agent provide proof you have authorized them to act on your behalf, and we may need you to verify your identity directly with us. We will respond to your request in a timely manner as required under applicable law.

For more information about your rights as a data subject and how we handle your personal information, please refer to our privacy notice.

Complaints

If you have complaints about how we process your personal information, please contact us using the contact details provided below. Depending on where you live, you may have the right to appeal our decision by contacting us using the contact details set out below, or lodge your complaint with your local data protection authority. For the EEA, you can find a list of the responsible data protection supervisory authorities here

International Transfers

Please note that we may transfer, store and process your personal information outside the country you live in when you interact with our Services, for example when consulting our fine art print size guide for choosing the right sizes or placing an order.

If we transfer your personal information out of the European Economic Area, the United Kingdom, or the European Union, we ensure compliance with European Union data protection requirements, such as the General Data Protection Regulation (GDPR) and the EU-U.S. Data Privacy Framework. We will rely on recognized transfer mechanisms like the European Commission’s Standard Contractual Clauses, or any equivalent contracts issued by the relevant competent authority of the UK, as relevant, unless the data transfer is to a country that has been determined to provide an adequate level of protection.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time, including to reflect changes to our practices or for other operational, legal, or regulatory reasons. We will post the revised Privacy Policy on this website, update the "Last updated" date and provide notice as required by applicable law.

Contact

Atelier Lumin is the data controller of your personal information.

If you have any questions about this Privacy Policy, our privacy practices, or how we collect, use or protect your personal information, you can contact us at:

Mnemonic Limited
Trading as Atelier Lumin
128 City Road London EC1V 2NX United Kingdom

Email: hello@atelierlumin.art